Soy You Think You've Seen It All

An especially savvy entrepreneur looking to enter the candle market might try something a little different. A brand that channels rock’n’roll cheekiness as surely as rose petals and chiffon. A southern vibe that blends the comfort of Mama’s kitchen with the cool of Daddy’s garage. A line of scents that range from sweet to sassy, from Bayberry to Eucalyptus, from simple’n’pleasant to simply sumptuous. Unfortunately, said crafter would be a little late to the game, since Auntie Di’s De-Lites has already accomplished all this and more. With a gallery of unique soy candles labeled as freshly as the scents they evoke, augmented by a full complement of handcrafted soap, earrings, necklaces, and rings that capture Di’s inimitable style no less effectively, this is one proprietor who has carved out an entire shelf where most of us stop at simply acquiring a small niche.

Of course, it’s no use stirring the imagination with names like Moon Lake and Fleuriste if the dream is priced out of reach. Thus the reasonable prices of Auntie Di’s candles and jewelry are all the more reason to love this shop. And with a number of Your Choice packages to offer in time for spring gifts, and a delectable new Lovespell scent featured for this season, the time is now to stop by this delightfully offbeat store and browse the collections yourself. As a way of encouraging new customers to explore the Auntie Di’s experience, the owner is also offering a wonderful giveaway to Wishing Willow’s faithful readers. Today’s winner will receive an 8 oz candle of their choosing. To enter, visit AuntieDis.etsy.com, then come back here to tell us about your favorite product. Tell us in an additional post if you subscribe to Wishing Willow, or follow us on Twitter, and "tweet" about the giveaway. To post without a Google account, just click “anonymous.” Be sure to also leave your email address. Contest ends 3/10/09.

Be sure to also enter our giveaways here.